The Vacuum

Branding, Website Design & Development

Kronickle Website


Kronickle approached us as they were getting close to launching their project ecosystem software for advertising and creative agencies. Some initial internal work had been done on brand strategy, and we were tasked with refining that strategy, developing a brand identity package (logotype and mark, tagline exploration and color system), and then applying that work to website design and development. 
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Once a logo was finalized and the brand guidelines were established, the main task was designing and developing a website to launch Kronickle, working towards the goals outlined in the creative brief. The intent was to create a simple, clean one-page site that introduced the user to the product, while communicating the features and benefits of the software in an interactive way. 
The site is mainly comprised of static HTML, utilizing JavaScript for the interactive Kronickle Ecosystem tile (see below). 
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